Promotion
This mega show is being promoted aggressively both Offline and Online, which is the new age media and most effective. A sketch of how this is done and the marketing platforms used are as below.
SOCIAL MEDIA & TELECOM
- SMS, FB, G+, twitter, YouTube, Whatapp, LinkedIn, Instagram, Telemarketing
TRADE PUBLICATIONS
- Magazines & Journals
- Expo Directory
- Buyer’s Guide
PRESS BRIEFINGS
- Conferences
- Releases
- Invites
ENGLISH DAILIES
- Times of India
- Hindustan Times
- Economic Times
- Gomantak Times
- Mid-Day
- Sakal Times
- The Goan
VERNACULAR DAILIES
- Sakal
- Lokmat
- Pudhari
- Gomantak
- Inquilab
- Tarun Bharat
- Gujarathi Mid-Day
TELEVISION
- In Cable
- Care World
- Prime Media
- Prudent Media
- Satellite Channels
IN VENUE
- Danglers
- Standees
- Big Banners
OUTDOOR
- Banners
- Posters
- Hoardings
- Light Poles
DIRECT
- Conferences
- Ambassadors & Consuls
- Trade Commissioners
- Foreign Companies
- Promo Material
- VIP Cards
- Invitations
ONLINE
- Search Engine Optimization
- Digital Marketing
- EDM – Mass Emails
VISITS
- Trade Associations
- Manufacturing Units
- Government Officials
- Colleges & Institutions
RADIO
- Radio Mirchi
- Radio Indigo
- Big FM
